Clark St. James PPC Agency & Social Media Marketing Norwich
Search & Social Media Advertising
When it comes to marketing the performance of a campaign is everything. It’s no different for social media, it must deliver a return on investment, otherwise why would you be doing it? Aligning your activity with actual business objectives is the right way to do this. It will ensure that your social media campaign delivers […]
As a business you can choose whether to take part in social media or not. Whether you do take part or you don’t, it won’t alter the fact that the conversation will continue on regardless. By taking an active role you have the opportunity to shape the conversation, make a difference and stand out from […]
When Tim Berners-Lee invented the World Wide Web his vision was of a platform that was open to all. One that would allow everyone using it to communicate without restriction and build wonderful applications upon it. And that’s exactly what happened. Early adopters of the web always resisted commerciality, with the believe that what was […]
Moving from traditional marketing to social media marketing can be a challenge for some businesses. In a past where you could buy attention, contract a third party and have your marketing done for you, it was “spend” that determined success. Especially in a competitive marketplace, the brand with the bigger budgets grabbed more air-time and […]
Social Media has grown rapidly both in it’s popularity and the number of platforms. For businesses coming into Social Media for the first time the choices can seem daunting. New applications emerge every week, and everyone seems to have an opinion around which are the best. This article is not aimed at convincing you of […]
