Clark St. James PPC Agency & Social Media Marketing Norwich
Digital Marketing That Delivers
Branding is one of the most important yet elusive elements of marketing. It is more than a fancy logo or a redesigned website, and cannot be summarised in a one-page ‘branding guidelines’ document. Successful branding is in many ways intangible. Its success lies in the emotions a brand provokes in a consumer, in how it makes […]
The modern consumer is the connected consumer. With access to unlimited sources of information on social networks, and overwhelmed with choice when it comes to researching and purchasing new products. So, what is the path to purchase for the modern consumer? Where do they find and discuss information about new products, and where do they […]
What factors inspire online consumers to add a product to their basket and make a purchase? And what channels are the most effective in instigating product research, or in re-engaging shoppers who abandon a purchase? Email marketing specialists Active Campaign recently surveyed over 500 online shoppers to find out what drives their online shopping habits. […]
Are you thinking of starting an online business, or migrating your existing online store to a new platform? If so, choosing the right e-commerce platform for your business is one of the most important decisions you will make as a business owner. Thankfully, there is a huge variety of choice when it comes to e-commerce […]
With Black Friday and Cyber Monday taking place at the end of the month, we’re fast approaching the most crucial period in the calendar year for retailers. Black Friday is a relatively new introduction to the UK shopping calendar, but it has quickly become a much-needed outlet for e-commerce businesses and high-street stores to get […]
