Clark St. James PPC Agency & Social Media Marketing Norwich
Search & Social Media Advertising
This week’s podcast is about Google Analytics and Goals. Many of us use Google’s free analytics tool, but do we really get the most out of it? To help your business make better decisions based on real data, you need actionable insight. Using Goals within Google Analytics can do just that. Sean will walk you […]
We have all experienced it, that feeling of déjà vu. You visit a website, look at a product or service, and then everywhere you go online you see an ad for it. This advertising trick, known as remarketing, is a great way to keep your product or brand front of mind whilst potential customers are […]
There is no doubt that Google Analytics is a fantastic tool for tracking activity on your website. When you really understand the application and begin to segment your data, it becomes even more powerful. If you’re running Google AdWords campaigns you can take your data a step further by linking AdWords with Google Analytics. This […]
Billed by Google as the ‘biggest change in 15 years’, expanded text ads were finally rolled out today. The big news is that ad text is being (almost) doubled, leaving advertisers more room than ever before to create genuinely creative and informative ad copy. If you’re as excited about the changes as we are then […]
Google’s obsession with speed continues with the recent release of their Accelerated Mobile Pages framework. Google see speed as an important factor in the quality of a website and openly admit that the loading time of your website plays a part in its search ranking. They make available tools to measure the speed of your […]
