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social media and influencer marketing concept - people discussing

How to Write a Social Media Ad Campaign Request for Proposal

Writing a social media ad campaign request for proposal (RFP) can be a challenging task, especially if you’re new to the process. The key is approaching it with clarity, organisation, and a focus on your objectives. In this article, we’ll guide you through creating a comprehensive RFP that will help you find the right agency […]

1:26 pm

TikTok Ads

Tips and Tricks for Creating Effective TikTok Ad Campaigns

TikTok has rapidly become a significant player in the world of social media, providing brands with an unparalleled opportunity to engage with its diverse and active user base. If you want to create an effective TikTok ad campaign, it’s important to understand the platform, its costs, and how to make the most of your advertising […]

3:58 pm

social commerce

Social Commerce: Driving Sales on Social Media

E-commerce is the online giant that continues to grow. Many of us shop exclusively online now, and this is a trend that shows no signs of abating. While e-commerce continues to grow, there is one area of online that offers the most scope for expansion. Social media is the global community of the online world, […]

1:28 pm

How To Build An Audience On Social Media with Damian Keyes

On the podcast this week I talk with musician, entrepreneur and social media strategist Damian Keyes. Damian founded The British Institute of Modern Music (BIMM) at age 18, which is now valued at over £50M. He then went on to build and invest in several other businesses including DK Music Management, DK Music Academy & […]

11:34 am

Why the Controversial Instagram Stories may be Good News for Businesses

This week Instagram announced the launch of Instagram Stories, a new feature which allows users to compile multiple photos and videos into a slideshow which will make up your ‘story’. If your day to day life isn’t sufficiently interesting, then your story, which will be deleted after 24 hours, can be spruced up with text […]

2:33 pm

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