On this week’s podcast, we interview Brian Greenberg, who has generated over $50 million in revenue from the businesses he has founded in e-commerce, marketing, and financial services.
With over 10,000 reviews and testimonials from customers, Brian has earned the reputation of ‘The salesman who doesn’t sell’, which explains the title of his new book, ‘The Salesman Who Doesn’t Sell. A Marketing Guide to Selling While You Sleep.’
In the podcast, Brian gives us an insight into his unique approach to marketing, covering topics such as:
- What role social proof plays in marketing;
- The best way to go about obtaining reviews, and why it is important for B2B to encourage them;
- The role social media plays in marketing;
- Why Brian is such a proponent of SEO;
- How to keep customers coming back to your business.
If you have any of your own questions for Brian, you can contact him via Twitter @greenbergbrian
Named ‘The Salesman who doesn’t sell’, Brian has also been named one of the most creative people in financial services.
Brian runs e-commerce websites at Touchfree Concepts and Wholesale Janitorial Supply and is the founder and president of True Blue Life Insurance, whose mission is to be transparent, honest and helpful to their customers without ever bugging or pushing them.
Listeners of the Click to Convert podcast can download a free audio version of Brian’s book.
As always if you have any questions you can get in touch via Twitter @SeanClark.