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Clark St. James PPC Agency & Social Media Marketing Norwich

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Twitter UK

3 Reasons UK Businesses Should be on Twitter Right Now

If you’re a UK business and have not yet introduced Twitter into your business strategy you could be missing a trick. Twitter has its focus on the UK market at the moment, and now is a prime opportunity to take advantage of all that Twitter offers. Twitter Ads Due in the UK 2012 Twitter is […]

15 September 2011

Calculating the ROI

Practical ROI for Social Media

  “Twitter is no good as a sales tool” “Facebook is just a time suck” “Blogging is more effort than it’s worth” “I’m doing all this social stuff but not seeing a return!” A return on what exactly? Time, investment? What were you’re expected outcomes when you started using Social Media? Like many businesses you […]

08 June 2011

Cookie Monster

The European Cookie Ban

Web site owners far and wide, or at least in the UK, breathed a sigh of relief yesterday as they were given 12 more months before the “Cookie Law“(pdf) comes into affect and the fines of up to £500,000 for non-compliance. Some of you are probably thinking: What law? What’s a cookie? The EU in […]

27 May 2011

Equation for ROI

ROI in Social Media: Taking the Numbers Out of the Equation

If you do Social Media you know it’s not the numbers that count and that what you do on a daily basis will take time to come to fruition. So how do we get away from the numbers when the Board want to see growth, the CEO requires an ROI and your boss wants to […]

15 May 2011

Going Down

Google Analytics Goes Down and the World is Blind

When the largest provider of website analysis goes down what can you do? Many commercial providers will be shouting: “That’s what you get for using a free service!” but all services go wrong, paid for or otherwise and I know who I would rather have fixing the problem. It does raise an issue that many, […]

03 November 2010

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