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David Beckham Hangsout on Google Plus

Google Is Destined To Become A Social Platform

The popularity of Google+ is growing, quite rapidly to according to CEO Larry Page there are now over 90 million users. Celebrities are now starting to take to the service including Lady Gaga, who has over 18 million followers on Twitter, and even David Beckham who recently held a Hangout for fans on the platform. […]

20 January 2012

Personal Results

How Google Will Affect Your World

Since launching in in early 2011 Google+ is still seen by many as the “Geeks Social Network”. There’s no doubt that the Tech Savvy are in the majority on the platform, but underneath the discussion lies a potential that is just starting to surface. It almost goes without saying that Google’s search domination was going […]

12 January 2012

10-4 Good Buddy

Twitter, Can I Have My Name Please?

When I first started using the Internet anonymity was a practised norm. With the popularity of Social Media, being anonymous is no longer an option. Just like CB handles from the 80’s, in the 90’s the web was full of wonderful names, phillysteve, smithy65 and buckshot76 are examples of a common alpha numeric combination used […]

15 December 2011

Show Me The Money

Show Me The Money or Social Media ROI

Here comes that cry again, “Show me the money”! Following a recent conversation with a more traditional Marketing Consultant friend of mine, it became apparent that many are still not convinced of the value of Social Media. And whilst you may think that is a given, I was surprised at the vigour to which it […]

30 November 2011

Value of an Existing Customer

It’s Not The Number Of Followers That Count, But What You Do With Them

You spend so much time working on increasing your followers. Tracking for keywords, following relevant people hoping they will follow back. Your followers grow but it still all feels a bit empty? Don’t worry, it’s quite natural. We all have a tendency to focus on the numbers. It doesn’t matter whether it’s Facebook, Twitter, LinkedIn, […]

15 November 2011

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