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SWOT #17: Online Super-Powers and Preparing for Zombies

Facebook own Social Media, Amazon own E-commerce, Apple own the Tablet market, Google own Search; well we’re pretty much done everyone else may as well go home. That’s probably how it felt to many of the competitors to these online Super-Powers; but wait it a minute they all compete with one another. They all also […]

02 October 2011

Trust Agents by Chris Brogan & Julien Smith

5 Steps to get Additional Revenue for Business Using Social Media

I recently attended a Webinar hosted by Chris Brogan. Learn Google+ For Business and Networking was an introduction to Google’s new social network, with thoughts and ideas on how it could be used for business. Having only recently received my invite for the platform I was eager to catch up and ensure I was up […]

25 July 2011

Google+

Google+ What’s In It For Your Business?

I finally got my Google+ invite! After being teased by all the discussion around Googles new social platform for weeks I am now able to see what all the fuss is about. As a Google advocate I have tried many of their previous applications that ventured into the social space. What I had been hearing […]

20 July 2011

Industry Expert

5 Steps to Successful Social Media for B2B Companies

Social Media offers a great opportunity for B2B companies, because it’s about networking, exactly the format breakfast meetings and local chamber meet-ups of old were built on. LinkedIn is a bit of “no-brainer” for B2B, you can easily start by joining a group and connect with others in the same industry or those wishing to […]

23 June 2011

Honda Stories

Honda’s Integrated Social Media Campaign

TV advertising is still alive and kicking! That said TV requires another dimension to ensure it remains relevant, engages the audience and provides a return on investment. Social Media can play a major part in bringing, what would normally be classed as ‘Interruption Marketing’, to life. Trying this exact approach Honda are sponsoring the Cutting […]

21 June 2011

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