Clark St. James PPC Agency & Social Media Marketing Norwich
Digital Marketing That Delivers
Search Engine Optimisation is a constantly expanding and ever-changing field which can seem like a bit of a minefield if you don’t know where to start. As a business owner it’s vital that you and your team understand the importance SEO plays to your online presence, and how best to stay ahead of the game. […]
The following is based on a recent talk I did at the #EpicHootup in Norwich. Included are the slides and a text overview from the talk. You really need to get to know who your audience are, not just guess. The closer you can align your marketing message with your audiences needs, the more effective […]
A/B testing, also known as split testing, is becoming increasingly popular in the world of content marketing, and for good reason too. If done properly, you will be able to really drill down and discover exactly what pushes your audiences buttons. This invaluable information can then be used to grow your fan or customer base […]
Episode 44 of The Small Business Marketing Report Podcast What makes great headlines work? Research from a marketing master… John Caples is revered as one of the original masters in the art of direct response copywriting, and his research is on the art of headlines is particularly useful. Caples’ researched the headlines that worked best […]
As entrepreneurs we are all aware of the importance of finding our target audience when selling our product. You need to make sure that your business is seen by all the right people, and that your ideal customer knows who you are and how they can make that all important sale. When marketing your product […]
