Clark St. James PPC Agency & Social Media Marketing Norwich
Search & Social Media Advertising
Navigating the world of Search Engine Optimisation (SEO) can be challenging, but one fundamental aspect of proper SEO is effective keyword research. By focusing on the Pareto Principle, we can apply the 80/20 approach to our keyword research, aiming for the top 20% of keywords that yield 80% of the desired results. In this article, […]
This is a guest post from Sergey Aliokhin, a Marketing Manager at Ahrefs. Your online business success depends on the traffic your website gains. The more traffic it gets, the more money you will earn. However, do you need all the traffic that comes to your website? No, you don’t. You only need the traffic […]
Meta description lengths are decreasing again. It was only a few months ago that we were telling you about the increase in character length for meta descriptions, and here we are now telling you that Google has announced they will be shortened to their former length (between 150 and 170 characters). Google really calls the […]
Appearing in Google’s featured snippets section is a great way of boosting traffic to your site. Given that they aim to answer a searcher’s question immediately, they mark your website out as informative and trustworthy – especially given that Google chooses which pages rank for these featured snippets. But how exactly can your business rank […]
With the continuing evolution of ecommerce, and the growing competition throughout the online world, marketers are in greater and greater need of differentiating themselves from their competitors. SEO is one of the most effective marketing methods of boosting your ecommerce sales, and in this blog we will give you our 5 best tips on how […]
