Clark St. James PPC Agency & Social Media Marketing Norwich
Digital Marketing That Delivers
In previous podcast episodes, we have focussed on starting out with search engine optimisation. But what if you have been doing this for some time? How can you improve rankings and the number of visitors to your website without producing more and more content? Whilst we would never advocate putting a stop to your content production […]
In this episode of the show, we look at off-site search engine optimisation. Up to now, we have focussed on your website and the technical elements that can prevent it from ranking well. This is only one part of the puzzle. Optimising your website won’t get you ranking on its own. Especially if you are […]
This is part 2 of our podcast show on Onsite SEO. In this episode, we are looking at the more technical issues. Last week we looked at the tools we use and some content based SEO. Now it’s time to get a little more technical with Onsite SEO and look at some of the other issues […]
In this show, we are going to cover the first part of series talking about Search Engine Optimisation. This episode is about onsite SEO. I’ll take you through running your own site audit: The tools we use Site structure Title Tags Meta Descriptions Header Tags Duplicate Content In the next show, we’ll get a little […]
Google’s Penguin algorithm is one of over 200 signals that they use to determine rank. Historically, Penguin has searched out and neutralised ‘spammy’ or ‘black hat’ websites. Sites over-loaded with keywords for example, who had previously taken advantage of Google’s blind spots to rise in the rankings. The problem with Penguin was not so much […]
