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Clark St. James PPC Agency & Social Media Marketing Norwich

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Show Me The Money

Show Me The Money or Social Media ROI

Here comes that cry again, “Show me the money”! Following a recent conversation with a more traditional Marketing Consultant friend of mine, it became apparent that many are still not convinced of the value of Social Media. And whilst you may think that is a given, I was surprised at the vigour to which it […]

30 November 2011

SWOT #21: Time Travel, The Future, Google+ and Online TV

We, you and I, live in the future. Not far in the future, but the future nonetheless. If you’re reading this, you are way ahead of much of the population. Not because my blog is anything special, but because many ordinary people just don’t read blogs, or use services like Twitter and Google+. Every day […]

20 November 2011

Value of an Existing Customer

It’s Not The Number Of Followers That Count, But What You Do With Them

You spend so much time working on increasing your followers. Tracking for keywords, following relevant people hoping they will follow back. Your followers grow but it still all feels a bit empty? Don’t worry, it’s quite natural. We all have a tendency to focus on the numbers. It doesn’t matter whether it’s Facebook, Twitter, LinkedIn, […]

15 November 2011

SWOT #20: Uncertainty, Steve Jobs and Focus

Another busy week online and off; when we are busy it can be hard to keep focus. With so much to do it’s easy to get caught in a procrastination loop that sees us achieving little. This can be deadly when it comes to Social Media and blogging in particular. Quite timely then that I […]

06 November 2011

Ed Vaizey MP at IAB Engage 2011

The Future is Going Mobile, Are You?

I attended yesterday’s IAB Engage conference in London this year for the first time. A chance meeting earlier in the year with Amit Kotecha, Mobile and Networks Manager at the IAB, we co-presented at Brand Republic’s Social Media Strategy 2011, introduced me to the IAB. From an advertisers perspective it’s a fantastic organisation with training and many […]

04 November 2011

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