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Sean’s Week On Twitter #4

What a week! Busy for me and busy for IPO‘s too. LinkedIn, Zynga and now Groupon all going Public, another Internet Bubble? Maybe. The big difference between now and early 2000 is that these high profile IPO’s all have huge revenues. A lot of the problem previously was severely over valued “ideas” rather than solid […]

03 June 2011

Fools Gold

Social Media, Waste of Time or Valuable Asset

To be effective in Social Media, at first you need to have a presence. But presence alone is not enough, you then have to take part. Taking part is the bit where the effort comes in. It’s where many start out with the best intentions, then fall by the wayside. Taking part in Social Media […]

03 June 2011

It's Good to Talk

It’s Good to Talk

We love to talk, it’s part of our nature. But often it’s not talking that’s an issue it’s who we are talking too. When talking online, Facebook and Twitter, the world is your audience. Anyone can be watching and often many are. What we say is critical to how we are perceived, the moment we […]

31 May 2011

Sean’s Week On Twitter #3

This week has been a varied and busy one, from a visit to the top of the BT Tower in London on Monday to lunch with Suffolk ‘n’ Cool and the lovely Jordan Reyne in Southwold this Friday. SWOT #3 is just as varied and well travelled, featuring the best of the links I’ve shared […]

28 May 2011

A Field Guide to Brand Advocates

Can You Buy Advocacy?

Social Media offers an opportunity for brands to be real, reach out to customers and engage. Those that embrace the opportunity can earn respect and grow the number of advocates willing to help promote the brand. What if your brand can’t leverage Social Media naturally? You can always employ an agency to run your social campaign […]

25 May 2011

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